The Most Overlooked Tool in Clickbank

I forgot when was the time Clickbank launched this tool. I wanted to write about it but I’ve been putting it off.

Now it’s the time for me to talk about it. If you’re promoting Clickbank products, pay attention to this closely.

It’s the most overlooked feature that none of the marketers talks about it (as far as I’m concerned) However, this is a very useful function.

Why?

If you use it correctly, it can:

1) save you money
2) increase your profits
3) pick winning ads

Aren’t these what you’re looking for in your business?

If you could have it all three, do you know how much impact it can have on your bottom line?

Just imagine this: Your advertising money is only spent on profitable ads and you know what ads convert best. No more wasting money on losing ads. For every dollar you spend, you’re going to get it back many times if you do this correctly.

In a nutshell, here’s what you do, you create a link (ie: your affiliate link) by using this tool for your ads (be it ezine ads, Adwords, classified ads, email promotion, etc). At the end of the day, you check your results to see which ads pull in the most sales. And you remove non-performing ads, and just stay with only the winning ads that make you money.

Okay, let’s move on!

What function am I talking about? It called Tracking ID. Below is an explanation taken from Clickbank website:

3. How do I add a Tracking Id(TID) to a hoplink?
The format of the hoplink URL with a tracking code is located below.
http://AFFILIATE.PUBLISHER.hop.clickbank.net/?tid=XXXXXXXX

The tracking code (which is “XXXXXXXX” in the example above) can be 8 characters long, containing alpha and numeric characters only. Any tracking code longer than 8 characters will be truncated. Any tracking code containing characters other than alpha or numeric values will have the entire tracking code removed from the hoplink and order process and will not show in the transaction report. Tracking codes received with upper and lower case characters will be set to all uppercase.

You use the tracking code “XXXXXXXX” to track your ads. That means you can have multiple tracking code with one affiliate product.

How do you use it? Let’s illustrate it with a sample case study.

I am going to use Adwords to promote an affiliate product. Two steps are required for this exercise:

1) Goto Clickbank and create an affiliate link with Tracking ID
2) Put the link from 1) in Google ad

For Step 1, what I need to do now is to go to Clickbank Marketplace to get my affiliate link.

Click on “create hoplink” for the product you want to promote. Let’s say I want to promote Ultimate Wealth Page.

You enter your nickname and tracking ID. Then click “Submit.” I entered “chengpt” and “google1″ in the respective fields.

This is how my affiliate link looks like for Ultimate Wealth Package with my Tracking ID “Google1″ built it:

http://chengpt.imarichkid.hop.clickbank.net/?tid=GOOGLE1

Done with Step 1.

Now Step 2, is to use this link in my Adwords ads. I’ll put the link I’ve just created as my destination URL in Adwords. For example, GOOGLE1 denotes my first ad in ad group 1.

Let’s say I have 5 ad groups with 2 ads each. Then I have to create 10 affiliate links with 10 different Tracking IDs.

Then I will repeat the same process by putting each tracking ID for each of my other Adwords ads.

What am I trying to achieve here?

By having a unique affiliate link in each ad, I’d be able to tell which ads from my Google campaign convert the best, and from which ad group.

There’s no guessing here. If you have sales from your campaign, the Clickbank report shows all. It can be obtained from Clickbank transaction report (After logon to Clickbank, click Reporting > Transactions). And the tracking ID is shown in column TID.

By studying the report, you know which ads convert the best, what you need to do is to stop non-performing ads or ad groups in your campaign.

In this example, I use Adwords to show you. However, you can actually apply this method in other advertising channels like email promotion, etc. You can achieve the same objective: pinpointing profitable ads and stop unprofitable ones.

By doing this simple thing, you are many steps ahead of other fellow marketers. Because many of them don’t even bother to track and they find it too much work.

If you are clueless about using Google Adwords and Clickbank to make money, I can’t find a better guide than Adwords Miracle. It offers step-by-step guide from creating your very first Adwords account to writing ads that pull and convert.

If you are looking for information that would stroke your ego, this is NOT your book. This guide contains no fillers (about 100+ pages) and it only has straight to the point tested info. Here’s the website again: www.adwordsmiracle.com